The HR-IT world is undergoing a profound transformation. Artificial intelligence and automation promise efficiency gains, but many companies are struggling with implementation. At an exclusive online event of the HR Frontrunners Community, members engaged in the discussion with two leading HR experts, Christian Schmitz (Lufthansa Industry Solutions) and Prof. Dr. Ingo Weller (LMU Munich School of Management). The discussions centered around pressing questions: Which trends will shape the HR world in the long term? Where are the biggest challenges? And how can HR strategically leverage digital transformation?
We have summarized the key insights and practical solutions for you – so you can embark on the future fully prepared.
The latest HR Trends Report for 2025 shows that automation and AI dominate the HR landscape. Our community confirms: The report reflects the current state of the HR industry, but there are significant regional differences. In Germany, one-third of HR departments still operate predominantly manually – a situation that leads to inefficient processes and competitive disadvantages. The reason often lies in the perception of HR as a cost center, which hampers investments in digital transformation. Our experts agreed: The key is to recognize the true value of digital technologies and invest specifically in their implementation.
41% of HR professionals expect profound changes due to automation – but this does not necessarily lead to job losses. While some see new technologies as an opportunity for further development, there are also concerns that freed-up capacities could result in job cuts. Targeted training, thoughtful job redesign, and the strategic use of automation are therefore crucial for a successful transformation.
Many HR leaders report high workloads and declining morale in their teams. Our community event made it clear:
The experts emphasized that despite all automation, direct contact with employees cannot be replaced.
The introduction of new technologies requires not only technological adjustments but also the development of employees. Skill-based management and continuous training are essential to prepare the workforce for digital change. Companies should develop practical training programs and clear career plans to promote technology acceptance and retain employees in the long term.
Handling personal data remains a sensitive issue when it comes to using AI in HR. 54% of HR departments in the DACH region see data protection as a major obstacle to implementing AI technologies. To build trust and realize data-driven HR strategies, companies must develop clear data protection policies and transparent processes. At the same time, companies need to recognize the importance of People Analytics and ensure that data protection is not neglected.
Another major obstacle to digital transformation in HR is limited budgets. 72% of HR teams state that financial constraints are a challenge. However, there are ways to make progress even with limited resources:
The final question of the event prompted everyone to reflect: Which tasks should remain human?
AI and automation perform impressive work – efficiently handling many routine inquiries. But in sensitive areas such as feedback discussions, final recruiting decisions, and shaping company culture, the human factor remains indispensable. One participant summed it up well: "80% of inquiries can be answered automatically – but the remaining 20% require individual, human care."
The discussion at our community event showed that digital transformation in HR offers enormous potential. Automation and AI can optimize processes, reduce costs, and enhance employer attractiveness. However, only with a strategic approach, continuous training, and clear data protection guidelines can the digital transformation be successfully shaped. Our experts and the HR Frontrunners Community are convinced: HR remains a "people business" – and humans will always be at the center.
Join the discussion! Become part of the HR Frontrunners Community and exchange ideas with leading minds in the industry. Register now and actively shape the transformation!